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GEO vs SEO: Local Business in the Age of AI Search
As search engines evolve, local businesses in the Texoma area need to pay attention to a new acronym on the block: GEO — short for Generative Engine Optimization. At Texoma Marketing Solutions, we’ve helped clients grow through proven SEO strategies for years. But with the rise of AI-powered search tools like Google’s Search Generative Experience…
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The 2 Secrets to Web Design for Local Business
Just 15 years ago a local business had no need for a solid website. Nowadays nearly 80% of all small businesses have a website. In the last 5 years especially- digital presence has become the key to getting your message out. When you’re not sure where you feel like eating it’s straight to Google. When…
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Connecting Marketing and Sales Data
The Value of Data Many small business owners follow their gut when making decisions. If you’re tied into all aspects of your business this isn’t necessarily a bad thing- but to really grow a business you need to delegate certain aspects of the business to others. Now you’re involved in less of the day-to-day. Although…
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How to Advertise Lawn Care
Advertising your lawn care business needs to go beyond handing out business cards. Small businesses dealing with local clientele are beginning to realize the value of having an online presence. This is especially critical with businesses that fit the subscription door-to-door model, such as pool cleaners, pest control, and lawn care. If your lawn care…
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Case Study: Web Design & SEO
In this case study, we will demonstrate what SEO, proper web design, and an efficient CRM did to help this company more than double their annual revenue in just 18 months. SEO & Web Design Prior to Texoma Marketing Solutions, you were not going to find this company’s website by searching for their services. A…
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SEO For Small Business
SEO is typically the thing that small businesses can benefit from the most. The primary goal with SEO is to make your website the first thing your target audience sees when searching for your services, not your business. This is a key distinction. If you own”John Doe’s Plumbing” you want people to find your website…